Sunday, June 20, 2010

Business Analytics Proposal

For this assignment, we are presenting a business proposal to a flower shop owner who would like to expand her brick-and-mortar flower shop into an online business. There are numerous e-commerce software that someone can use. I have chosen what I believe are the three best platforms for the flower shop owner and below I have provided a proposal with the pros and cons of each software. Of the three I have also written which one I believe is the best overall for the flower shop owner.

osCommerce
The first software is osCommerce which is an e-commerce and online store-management solution that offers a wide range of out-of-the-box features. The software enables online stores to be setup fairly quickly with a little effort.

Pros:
Free!
Automatic Web-based installation
Unlimited Number of products and categories
Multi-currency support/Multilingual
Different Shipping Options
Cons:
Add-ons have to be installed yourself
Harder to modify the design of page because there is no graphic template system

Magento
A feature-rich eCommerce platform built on open-source technology that provides online merchants with unprecedented flexibility and control over the look, content and functionality of their eCommerce store.

Pros:
FREE!
Site Management (Control multiple websites)
Training on how to use the site
Mobile Commerce
Marketing Promotions and Tools (Coupons, Promotional pricing)
Customer Service and Customer History Options
Catalog Browsing Option
Cons:
Complicated coding style

ProStores
An eBay Company, that enables small and medium-sized businesses to sell products and services online. This software provides merchants with everything they need to set up, design, and manage a customizable virtual storefront.

Pros:
Free One Month Trial; No Setup Fee
Up to 5,000 products; 5GB of storage
Easy Setup
Cons:
$29.95/a month
Simple Design Choices

In conclusion, I think that the best software choice for my flower shop client would be Magento. Magento offers all that my client needs in order to start up an online shop for her small business. It's free and the most user-friendly of the three options which is key for a floweriest. It also offers more options for providing the customer with the most efficient way to shop online. All of the e-commerce software's are good choices but, I believe that Magento is the best one.
Website Sources:

www.oscommerce.com
www.magentocommerce.com
www.prostores.com/index.html
www.linuxlinks.com

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